The company no longer dominates workplace productivity as more and more free software, from Google and others, has arrived on the scene. Planner does appear to deviate from Microsoft's seasoned strategy of acquiring its way into popular new mobile markets. So Microsoft is better positioned than most to get those groups using its software over products from even well-established competitors. Many teams still manage projects using Excel spreadsheets. Pretty much every workplace operation these days, from local governments to mammoth corporations, relies on these types of tools to get work done. While it may not sound super exciting, project management apps are integral to any business that collaborates online. Microsoft is appealing to traditional customers that already use Office products It's likely the company can appeal to similar and more traditional customers who are familiar with Office products and tend to shy away from software made by and for Silicon Valley. In fact, Microsoft says it's convinced the local government of Cascais, Portugal to move its entire workflow over to Planner. Planner does, however, have the benefit of appealing to customers who may not be familiar or comfortable with apps from startups they've never heard of. It also integrates with other Microsoft products like OneNote and Outlook. It uses the established concept of a digital whiteboard plastered with note cards, which you can use to track projects, communicate progress, and attach files. Microsoft isn't doing anything particularly groundbreaking here.
MICROSOFT PROJECT FOR MAC 2016 FOR FREE
Released today for free as part of the Office 365 suite, Planner is a project management service similar to products like Asana and Trello. Microsoft wants to help businesses and small teams collaborate and track work with a new app called Planner.
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